It is no secret that Apple has had difficulty breaking into the business/corporate market, an area currently dominated by the Windows brand. However, in recent weeks, Apple has been gaining some ground within the business/corporate sector in both the USA and Canada.
Specifically, the Wall Street Journal is reporting how the Apple iPad is finding a home in many businesses and corporations. This is an interesting development since the iPhone was rejected by many companies when the device first launched for its lack of business support. The iPad on the other hand is being accepted by many companies!
The WSJ notes a few success stories such as Chicago-based law firm Sonnenschein Nath & Rosenthal LLP.
The company pre-ordered 10 iPads prior to the release of the device in April 2010. The technology department at the firm now supports more than 50 attorneys with iPads and there are plans to use iPads instead of more expensive laptops.
Another company, among the many adopting the iPad, is Mercedes-Benz Financial, which is equipping some dealerships with iPads pre-loaded with a credit-application app.
There are numerous factors allowing greater adoption of the iPad in the enterprise world. To begin with, the iPad had Exchange support from day one, includes a remote wipe feature, supports many security standards, and iOS is becoming a well known operating system.
This new trend of the business/corporate world adopting iPad begins to put Microsoft in a precarious place. According the the article, 50% of the Fortune 100 companies are testing or deploying iPads, putting some strain on Microsoft who lost out on the tablet market.
So it seems that the iPad is receiving success not only with consumers, but with the business market as well!
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Posted under: iPad News