The white iPhone 4 was delayed close to a year by Apple, but it’s finally going on sale tomorrow. As for iPad 2 owners, we were lucky enough to have ‘lots’ of white models available on launch day. How did Apple manage to get white iPad 2 units ready, but delay the iPhone 4?
In an interview with Mobilized, Phil Schiller reveals the intricacies Apple discovered with the white color and how they reacted with components:
“It was challenging…It’s not as simple as making something white…There’s a lot more that goes into both the material science of it–how it holds up over time…but also in how it all works with the sensors…We thought we were there a year ago, or less than that, when we launched the iPhone 4, and we weren’t.”
Steve Jobs went on to mention the iPad 2 in white was only successful because of their work on ‘solving’ the white iPhone 4. So if you currently own a white iPad 2, you can thank those people that have waited this long for the white iPhone 4 to launch.
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