On Sunday night, Apple debuted their first iPad commercial! While we all marveled at the wonders, there were many items hiding in plain view.

To begin, the commercial ad offered a small glimpse of the iBookstore pricing. There have been reports discussing book pricing to be around $12 to $15 and those price points now seem accurate.

When looking at the iBookstore prices, the books seem to be priced well below typically priced hardcover books. For example, 9to5Mac notes that Ted Kennedy’s memoir, True Compass, costs $23.00USD for the hardcover, $19.25USD for the Kindle version and $14.95USD for the iPad version. That is a considerable savings!

Looking further into the iPad commercial, it seems that iWork documents on the iPad may be stored in a “My Documents” folder. The choice of using “My Documents” as the folder name is rather interesting when considering that Windows machines primarily use a “My Documents” label.

Lastly, and this may be slightly far-fetched, if you take a close look at the iPad in the opening seconds of the ad, there seems to be an IR sensor or possibly a camera near the top-center area of the iPad. Conspiracy?

[9to5Mac]

Posted under: iPad News