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Apple Finalizing iPad 3 Launch Preparations With Onstage App Demos & Advertisements

by on February 10th, 2012

We already have enough rumors suggesting that an iPad 3 launch is due next month and now, TNW is reporting from its sources that Apple is rushing to get its apps ready for on-stage demonstration and to show them off in advertisements for the 3rd generation iPad. Apple traditionally hand-picks the apps which show off its latest hardware’s true potentials as in iPad 2, Apple’s own Garage Band, iMovie and Photo Booth apps were demonstrated while an Infinity Blade 2 demo showed off the graphics capabilities of iPhone 4S.

Citing from the source:

Apple’s pre-event weeks are often spent soliciting demonstrations from many app developers and preparing demonstrations of those apps for the live event. Our sources tell us that this selection process is continuing at an increased rate as Apple looks to finalize the lineup for the iPad 3. There is also emphasis on graphics-oriented applications with high-definition assets, which appears to be in line with the new iPad featuring a ‘Retina’ display.

In addition, some apps that Apple is impressed with are being forwarded on to its long-time advertising partner TWBA/Chiat/Day for possible inclusion in the initial iPad 3 commercial spots. This process is entering its final phase as well, with the company on a tight deadline to deliver assets for playback during the presentation and later, television broadcast.

Even though Apple is yet to make any official announcement regarding the iPad 3, it appears that the next gen. iPad’s stunning display is going to be the main highlight of the show.

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